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Mini-series

Breaking the ICE: Compelling conversations with industry leaders

Breaking the ICE is a quarterly video series from Ïã¸ÛÁùºÏ²Ê¿ª½±½á¹û, where mortgage industry leaders and technology experts have compelling conversations designed to help mortgage professionals invest in their success, stay on top of market trends, and be in the know on industry hot topics.

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Be a conference champion

In the first episode of our new Breaking the ICE video series, we’re detailing how to identify personal and professional opportunities to become a conference champion. By developing a conference blueprint before you arrive, you’ll be able to maximize the impact on your business strategies.Get innovative tips from mortgage industry leaders and networking pros, Eric Kujala, VP of Product Marketing, Ïã¸ÛÁùºÏ²Ê¿ª½±½á¹û®, and Sue Woodard, Senior Advisor, STRATMOR Group, on how to get the most ROI out of every event. They’ll prepare you to make a game plan, select activities and engagements that support your goals, and create post-conference action items to take back to your team.

3 ways to maximize homebuying season

Looking to maximize conversions, double retention rates, and expand your referral network? In the second episode of our Breaking the ICE video series, your host Eric Kujala, VP of Product Marketing, Ïã¸ÛÁùºÏ²Ê¿ª½±½á¹û®, and special guest Dan Catinella, Chief Lending Officer, Total Expert, share the importance of leveraging data and intelligence to grow your business and enhance your customer base just in time for homebuying season. With applications increasing and demand heating up, it’s the perfect time to refresh your business tactics, so you can watch your conversion and retention rates bloom.

Three ways to elevate your customer experience

If you believe customer delight is solely based off your LO relationship (like a lot of us do), prepare to be surprised. Our research reveals that it’s one piece of a larger puzzle, and it’s likely holding you back form delivering an exceptional customer experience.In the third episode of our Breaking the ICE video series, your host Eric Kujala, VP of Product Marketing at Ïã¸ÛÁùºÏ²Ê¿ª½±½á¹û, and special guest Mike Seminari, Director of Customer Experience at STRATMOR Group separate what you thought you knew from what you need to know now. Discover how to transform your CX strategy into a powerful competitive advantage by fostering loyalty, trust and retention.

Disclaimer

Information contained in this audio was obtained in part from publicly sources and not independently verified. Neither Ïã¸ÛÁùºÏ²Ê¿ª½±½á¹û nor its affiliates, make any representations or warranties, express or implied as to the accuracy or completeness of the information and do not sponsor, approve or endorse any of the content herein. All of which is presented solely for informational and educational purposes. Nothing herein constitutes an offer to sell, a solicitation of an offer to buy any security or a recommendation of any security or trading practice. Some portions of the preceding conversation may have been edited for the purpose of length or clarity.